Selling a watch at Gardiner Houlgate could not be simpler. Our auctions provide the perfect platform to take away the stress and hassle that can be encountered from selling by other methods. Whether you are selling a single item, part of or an entire private collection, our team are on hand to assist you at every stage. We are pleased to offer free advice with several ways we can value and assess your items. If you are thinking of selling via auction, just follow the simple steps below.

1. Have your watch valued by our in house specialist  We offer a free valuation service without obligation to sell.

There are a number of ways we can value your watch.

  •  With most examples we can offer you a good general idea of value from images supplied by email – please send as much details as you can including make and model along with any other relevant details which you think would assist.

  • Make an appointment to see our specialist at the saleroom.

  • Contact us by telephone on 01225 812912 and talk to one of our specialists.

  • If you have a large collection, it may be possible to make an appointment to visit your home.

2. Once you are happy with the valuation and suggested reserve (if applicable) and have decided to sell your watch with us, just bring it to us before the entry deadline to complete an entry form along with a copy of your ID. For clients who are unable to travel in person, we are pleased to accept watch/es via Special Delivery or a secure signed-for courier service of your choice. If you are sending watches via this method then please contact us in advance to ensure we send you the correct paperwork to be completed and enclosed with your watch/es. Once the parcel arrives at our premises we will conatct you immediatley to confirm safe receipt, the specialist will then be in contact after once the entries have been inspected. 

3. We take care of the rest. We will catalogue and photograph your watch/es in preparation for sale. All lots are illustrated in our online catalogues in advance of the auction to ensure maximum exposure. Highlighted items will also feature on our social media platforms.

4. A pre-sale advice notification will be emailed to you approximately 2 weeks prior to the auction and a complimentary sale catalogue will be sent by post 7-10 working days before the sale. (complimentary catalogue for consignments valued in excess of £200)

5. Follwing the auction, we aim to make payment by either cheque or BACS three weeks after the sale is completed. Should any items fail to sell, we will notify you after the sale. The items can either be re-offered into a future sale at a lower reserve or be collected.

We offer competitive commission rates, no charge for unsold lots, colour illustrated catalogues, full internet coverage and speedy payment.

 For full Vendors Terms and Condtions, please see the relevant section on our website. 

Reserve Price

We would normally recommend that items are sold at the auctioneers discretion. If you would like to place a reserve on an item then we have two types of reserves. Discretion which gives the auctioneer 10% discretion on a reserve figure, or Fixed where we will not sell below the set price.


Commission is deducted at 15% on the hammer price.

Loss and Damage Warranty is charged at 1.5% of the value of the goods sold (minimum charge £1.50 per lot)

Each lot is subject to an Internet Illustration fee of £2.50

Commission rates on higher value items or larger consignments may be negotiated with the auctioneer.

All charges are subject to VAT at the current rate.